PePizza
YEAR
2016-17
DELIVERABLES
- Identity System Design
- Web Design
- Packaging
- Menu Design
- Ideation and Conceptualization
- Marketing Collaterals
- Content Communication
PePizza is a range of fusion pizzas. It is a personal project of LMC, a creative agency in Gurgaon.
Our in-house design team was thrilled to kick-start this exciting project and set off to create strategic brand positioning and an intriguing identity system design including brand nomenclature, product packaging, promotional material, and website design & development.
The Art of Pizzas
From the sweet, nutty notes of South India to the savory, continental impressions of South East Asia and Lebanon, PePizza combines the simplicity of Italian pizza with the myriad flavor of cultures from around the globe.
What We Delivered
LMC conceived a 360-degree brand identity conceptualization, design, and strategic positioning. The product brochure was designed with an earthy color palette and enticing menu descriptors. The packaging was unique with a contemporary outlook accented by creative graphics illustrating cultures from across the world.
