AdVoice UI
User Interface and Identity
System Design
CLIENT
Channel VAS, UAE
PRODUCT
AdVoice
YEAR
2014-15
DELIVERABLES
- Identity System Design
- Brand Positioning
- Platform Design & Planning
- Complete UI Design
- UX Design
- Website Design
- Website Development
- Illustrations
AdVoice is an automated audio ad network. LMC, a creative digital agency, renewed its brand design.
The project was given to us keeping in mind one of our core strength- UI design. The AdVoice platform was a lengthy 200 screen which required a lot of planning. Our team worked with the client and pulled off a stunning and functional interface in 6 months.
Volume up.
Volume down.
Perceiving the brands POV, style, and voice gave us a complete picture of its persona. The brand positioning ‘Get Heard’ communicated the brands need to enhance user-engagement of advertising and media industries with the help of a functional, innovative, and user-friendly interface.
What We Delivered
Each phase was constructed from a critical standpoint. LMC revamped the brand and positioned it to being unique, credible and sustainable. A new logo identity was created and website redesigned for executing a brand-new look. The UI decked a modern outlook with a neat and clean tuck of crisp factual content while the UX was made more efficient and innovative to reduce time spend on software training.
