CLIENT
Sona Commercial
India, Dubai & US
PRODUCT

Multiple

YEAR

2008-15

DELIVERABLES
  • Identity System Design
  • Brand Positioning
  • Product Brochure
  • Marketing Consulting
  • Ideation and Conceptualization
  • Marketing Campaigns
  • Event Creatives

Sona is a line of premium papers. LMC, a marketing & advertising company, revamped positioning.

We were thrilled to be working on a project that held limitless scope for creative ideation and conceptualization. Positive interaction with the client helped us deliver innovational design voiced by effective brand communication.

What We Delivered

Sona Commercial wanted to target designers with their range of premium fine papers that was crafted to meet diverse creative needs. The positioning ‘Signature paper for signature artworks’ anchored the brand as a premium and ingenious supplier of high-quality paper. The product brochures were centered around a collection of contemporary themes highlighting various attributes of the product line. LMC also delivered contemporary packaging designs, effective marketing consultancy, constructive brand positioning, sub-brands marketing, and various other advertising collaterals.