Virat FanBox

Brand Launch, Positioning, Packaging and Digital Marketing

CLIENT

Privyplex Pte.

PRODUCT

Virat FanBox

YEAR

2016-17

DELIVERABLES
  • Nomenclature
  • Identity System Design
  • Brand Positioning
  • Product Packaging
  • Website Design
  • Social Media Marketing
  • Launch Event
  • Content Communication
  • Brand Consultancy

Virat FanBox is an app that allowed fans to get personal with the cricket phenom, Virat Kohli. Lopamudra was approached for 360-degree brand launch.

It was an exciting project and close interaction with the client helped us conceive remarkable design concepts and memorable campaigns.

Cricket Maverick

Virat is not just a name that is cheered out loud on the cricket pitch but he is also someone young adults look up to in terms of style, upbeat attitude, and power play. We helped conceive campaign concepts keeping in mind the psychological dynamics of the fan base and delivered design powered creative requirements that made a statement amongst the audience.

What We Delivered

LMC strategized an outstanding brand launch complete with innovative brand identity design, product packaging, marketing consultancy, and a well-planned digital & social media launch. The user-friendly website design owned a clean, progressive outlook with engaging visual language. The FanBox packaging was made unique with a chic and classic matte finished box that included a letter from Virat, a bat with his signature and the Motorola Moto G Turbo Virat FanBox (An Exclusive Collector’s Edition) smartphone with the app pre-installed.

Creative Advertising Agency – Lopamudra Creative is a multifarious design and creative advertising agency in Delhi and Gurgaon, India, that analyze conceive and invest in ideas that can potentially enhance the client’s brand and services through creative advertising, Creative UI Design, packaging design, brand management, creative marketing, design & print, creative website & digital media, exhibitions, events and business convergence agencies. This creative advertising agency (Delhi and Gurgaon, India) aims at engineering the corporate goal of its clients with innovative marketing strategies to help them reach the right demographic in real time. In order to maintain effective viewership, readership, and listenership, we as an advertising agency believe in keeping it simple and cutting straight to the point with targeted communication and visual language through an engaging medium. Being a leading creative agency, Lopamudra Creative has distinctly readdressed the image of numerous brands and launched progressive campaigns. Committed to hustle every day with a myriad field of experts who are passionate to make your brand journey a notable success is the reason that Lopamudra Creative stands apart from the other advertising agencies.