Ad Voice – From the Scratch

‘’Perfection is not a candy that you can buy from a store. It is a state that is achieved in time with hard work, skill, and perseverance.’’

–Chandan Wadhwa, Director, Lopamudra Creative

The first and foremost thing that every new brand requires is an astonishing identity, an identity that speaks for itself. At Lopamudra, creating awe-inspiring, meaningful, and out of the box identities is one of the crafts that we have mastered. We help brands to communicate efficiently with the world so they can achieve milestones that they never even dream of.

AdVoice is one such brand and we feel content and honoured to assist them as we bring out the best in each other. To introduce to you, AdVoice is a new mobile advertising platform that enables Mobile Operators to monetize incoming calls by replacing the ringing tone with audio ads and Advertisers to engage with their target audience in a 1-on-1 fashion. AdVoice will enable Advertisers to manage campaigns online in very much the same way as Digital Advertising. From brand identity to product launch, our acumen creative force helped AdVoice. Lopamudra Creative created everything that AdVoice needed to go out there and leave it’s footprint in the market.

Understanding any business from the client’s point of view is vital if you really are interested in generating proper ROI for the client. Getting more sources involved with AdVoice was important to build a strong foundation. Hence, we also focused on digital marketing since digital now has the power to make a great impact. Starting from organic boost to getting social and inviting paid ads are all on the flow presently and this initiative is well appreciated and is proving beneficial.

To begin with, we designed an impressive logo for AdVoice that complimented both their essence and business perfectly. Here, take a look at the logo.

The logo comprises of the clean look and bright colours and the initial letters ‘A’ and ‘V’ are shown like the volume up and down button. The idea of volume up and down button complimented the business and was loved by AdVoice.

Below are the various collaterals that we created for AdVoice. These include both print and digital media.

Apart from great designs we also ensured that their business is understood well across the globe. The effect of our creativity and hard work was so impactful that AdVoice garnered big contracts all over the world, and that too when the product is not launched yet.